Lookout Lion

An exciting joint venture with Humanoid Productions for Staffordshire Police, West Midlands Ambulance Service and Staffordshire Fire & Rescue. This project is aimed at children aged four to seven, with the emphasis being on what to do if they ever needed to dail 999.


The idea is based around a lion character that finds himself in an emergency situation! Can he stay calm enough to answer all of the questions from the operator which will ensure help is arranged as quickly as possible?

The animation was rolled out on various platforms including social media and even featured on broadcast news. We are proud to have helped Staffordshire Fire and Rescue, West Midlands Ambulance Service and Staffordshire police, teach an important message to kids.